Principles of Communication : I learned in Mckinsey Forward Program

It is such a comprehensive and best explantion that I got from Mckinsey Forward Program

Pyramid Principle : 

1. Governing thoughts :

Are those points that need to be delivered to the audience within max 2 minutes of your interaction as these are the most important points to be in the mind of the audience and they are the points that you are presenting as a result of what your plan of action will be. 

It is easy and bottom up approach that tell the audience what will happen first which will create curiosity and then follow the below mentioned steps. 

2. Key Line Statement : 

These statement describes to the audience how and what will happen, that is the solution to the problem or hustle whose result you have already told. 

This helps to build a statement that helps the audience to digest the Governing thoughts you have already delivered and excited them with. 

These need to be more detailed than the Governing thoughts and more reasonable to showcase a roadmap of the process to reach the Governing thoughts result. 

Supporting Arguments.

3. Foundational Facts 

Now the audience need the fact check and what are the basis of the Governing Thoughts and it's solution that is Key Line Statements. 

The foundational facts are all the details and points that you and your team gathered to support your thesis and conclusion and these are more detailed then the Key Line Statement. 

And this is how the Pyramid is made. 

Then to synthesis and explain the audience about the whole plan and even give the audience a chance to answer and involve themsleves with question and suggestions. 

Why not to summarize and rather synthesis, see when we summarize we make a clear pointers what we said and what will be the outcomes but rather in synthesis you clearly tell the objective and required result which give much clear view as it is short and crisp in most meaningful manner which help the brains of other people to understand things quickly even if there was any doubt. 

And Synthesis actually answers "so what"  questions of audience before hand.